Microsoft will take on the iPad with a low-priced Surface tablet
Microsoft will take on the iPad with a low-priced Surface tablet
Bloomberg: Microsoft plans lower-cost Surface tablets to battle Apple
16 May, 2018, 21:35
Taking the lead from an increasing number of smartphones, the cheap Surface will also feature a USB-C port for charging and syncing.
Microsoft is expected to release its new lineup of devices in the second half of 2018.
The Surface tablet will likely rival Apple's new 9.7-inch iPad which now features Apple Pencil support and runs iOS 11.
With 10-inch screens, the devices would be more diminutive in size than the 12-inch Surface Pro, as well as being 20 percent lighter. Its Surface RT slates, which started at $499, offered fans the Surface experience with a watered-down version of Windows that could only run mobile apps.
The tech giant could release a line of cheaper Surface tablets as a way to better compete with the iPad, Bloombergreported, citing sources close to the situation.
Although low-powered devices often ship with ARMCPUs, the new tablets will reportedly sport Intel hardware, though chip specifics have yet to be detailed.
The 2015 Surface 13 is Microsoft's last 10-inch Surface model. The lack of space will cut into the room slotted for the battery, however, and battery life is said to be four hours shorter than that of the Surface Pros.
If Microsoft is trying to crawl out of the grave this fall and finally get on IDC's tablet charts for the first time in its history, surely Microsoft must have much more up its sleeve to shake up the market.
A representative for Microsoft declined to comment. Over the past five years, Panay's team has built the foundation for Surface on the high end, content to let Microsoft's hardware partners fill out the other parts of the market. The current keyboard cover costs an extra Dollars 160; the new keyboard will go for a bit lower. Multiple models are planed including versions with 64GB and 128GB of storage and LTE connectivity. These were more fully fledged PCs in a tablet format, and while there is a market for those devices, the market is much smaller than those who are just looking for something to watch a video or casually browse the internet on. This is going to be dirt cheap, particularly devices that are running the complete version of Windows 10 and not something like Windows 10 S.
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