Friday, 23 February, 2018

How Amazon Will Become a UPS or FedEx

Amazon prepares to launch its own courier service for businesses Amazon shares news: 'Shipping with Amazon' to disrupt delivery sector
Orlando Vargas | 15 February, 2018, 17:02

According to the Wall Street Journal, the service will be called "Shipping with Amazon" and will be initially rolled out in Los Angeles in the next few weeks.

It is understood that Amazon's desire to get into shipping has been brewing since the 2013 festive season when many of its packages suffered from late delivery.

Why Would AMZN Test Shipping With Amazon?

"Amazon's rising costs to handle orders is also a effect of the popularity of its program that allows independent merchants - from big brands like Nike to a dad selling fidget spinners from his garage - to sell their products on Amazon.com and have the option to stow their inventory in Amazon's warehouses". According to Business insider, a year ago UPS snagged 30% of Amazon's total USA shipments.

The WSJ's suggestion that Amazon's delivery service will compete with FedEx and UPS, indicates "a lack of basic understanding of the full scale of the global transportation industry", said Patrick Fitzgerald, senior vice president for integrated marketing and communications at FedEx.

Amazon is looking to take on the likes of UPS and FedEx, as they have been quietly planning to launch a shipping company of their own.

Amazon did not respond to a request for comment.

Amazon controls almost its entire sales process, save for logistics, which the e-commerce titan spent almost $20B on previous year.

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Shares of UPS were down Monday morning following Amazon's announcement last week that it would launch its own shipping service.

Amazon shares closed 0.81% lower at $1,339.60.

Amazon is a company that focuses on continually pushing the envelope and experimenting with ways to shorten delivery times and reduce costs.

"There's plenty of growth to go around", said spokeman Steve Gaut.

Starting small and only working with its own business customers fits with Amazon's usual approach of testing on itself and small groups of customers before expanding to larger markets. "Operating its shipping services could also offer a way to negotiate better prices with the outside delivery companies".

Previous year alone, Amazon spent $21.7 billion shipping products sold on its site to its customers.

Baird analysts again see this as another step toward offering "shipping as a service" much like Amazon Web Services, which has become a major cloud computing provider, noting Amazon's drop shipping and FBA Onsite programs. If realized, this delivery expansion to its third-party sellers would continue the Seattle-headquartered company's disruption of traditional retail and customer relationships.

According to online statistics company Statista, Amazon's shipping revenue in 2016 was $8.98 billion while its outbound shipping costs were $16.17 billion. These came after some Christmas orders were not delivered timely.

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