Saturday, 18 August, 2018

Snapchat introduces Live video, will broadcast moments of the Olympics

Steve Russell  Toronto Star  Getty Images Steve Russell Toronto Star Getty Images
Troy Mann | 11 February, 2018, 08:29

The Winter Olympics have begun, and the biggest companies in video streaming are celebrating their specific contributions.

NBC is the official broadcaster of the Olympics and is airing coverage on all of its networks.

Follow along with the colorful festivities from Pyeongchang with our live blog, and see below for all of the info on how to watch. Google says the service is available in more than 80 USA markets, covering more than 80 percent of households, though the NBC station isn't available everywhere. It's the first time, though, it will do it through live broadcasting.

A full horizontal stream will appear at the bottom of the screen where they can select a particular segment to zoom in on.

NBC's Olympics will stream live moments on Snapchat, offering a testing ground for the app before it expands live streaming to more networks and events. If you don't have a cable subscription, it might seem like you'll have to miss out, but this couldn't be further from the truth.

In its initial tests for the Olympics, Comcast has a team of editors working in partnership with NBC to sort and curate coverage into the virtual channels.

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According to The Wall Street Journal, NBC will use the new Live feature to broadcast two- to six-minute live segments of key moments during figure skating, skiing, and more in the Discover tab.

Let the games begin! At $25 per month, with the Blue package, you get NBC, NBC Sports Network, and USA. With as many as 24 skaters racing each other over 16 laps, this event has been described as "NASCAR on ice". Comcast and other cable providers will also offer the opening ceremony and other events in sharper "4K" resolution, though with a day's delay.

For all of you Olympics fans out there, this may rival Christmas as the most wonderful time of the year.

Google's YouTube TV has the lowest price for all five Olympic TV channels, at $35 a month. In primetime and in late night (which the network is calling prime time plus), viewers can expect live downhill and freestyle skiing, cross-country, ski jumping, snowboarding, short-track and long-track speed-skating, skeleton, bobsled and a disproportionately heavy amount of figure skating.

The hours for Saturday's televised events are 9:15 a.m. [NBCSN], 3:00 p.m. [NBC], 8:00 p.m. [NBCSN], and 11:30 p.m. [NBCSN], all eastern time zones. We can look forward to watching the first Nigerian bobsled team compete for a medal and maybe inspire a sequel to the 1993 movie "Cool Runnings", about the Jamaican bobsled team.

Once you have an account with one of the internet TV services, you can use those login credentials to sign into NBC's website and the NBC Sports app for access to all 1,800 hours of live coverage. Interactive video will give viewers broader access to Olympics content beyond the TV broadcasts, including on mobile devices, and could be the answer for increased engagement.

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