Thursday, 16 August, 2018

Kellogg's says they will replace racially insensitive Corn Pops box

KelloggsUS cereal box KelloggsUS cereal box Credit via Saladin Ahmed Twitter
Herman Weaver | 26 October, 2017, 11:46

Come on Kellogg, its Corn Pops not Slappy White pops.

Popular cereal company Kellogg's was put under fire for racially insensitive cartoon on Corn Pop cereal boxes Tuesday.

The illustration also includes a number of lighter corn pops shopping, juggling and playing in a fountain, among other things.

Folks: Fantasy author and Marvel Comics' writer Saladin Ahmed said he first noticed the image when having breakfast with his child, who was engrossed with the activities on the back of the box. While all the consumers are yellow pops, the lone brown pop is a janitor. "The artwork is updated & will be in stores soon".

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Kelloggs told USA TODAY in a statement that the company respects all people while being committed to diversity. None of this makes Corn Pops appetizing.

"We take feedback very seriously, and it was never our intention to offend anyone", spokesman Kris Charles said.

Within hours of Ahmed's tweet, the cereal maker, apologised saying that the artwork had been updated and will reach stores soon.

In April, Shea Moisture apologized over an online video ad about its hair products being on sale at Target.

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